Do Car Wraps Cost Too Much?

We surely don’t think so! Think of how much time you spend on the road every week (and how much time your customers spend). And now think of how much it would cost to run a television ad, radio ad, or billboard (for a cost comparison, click here). Let’s say you paid between $1,500 and $2,500 for your vehicle wrap(s). That wrap can last 3 or more years, depending on the laminate and vinyl used. When driven around town, a vehicle wrap will generate between 30,000 to 70,000 impressions a day—that’s over 32 million ‘eyeballs’ looking at your wrap over that time period...and you pay for each wrap only one time. The more people that see your wrap, the more awareness you’re creating, the more likely they are to look you up online/call you, and the more opportunities you have to turn them into clients! Millions of impressions at an incredibly low cost-per-thousand. We think that’s a pretty good return on your investment.

If your marketing or advertising budget is your main constraint, we can work with you. Your wrap’s design can be catered to your marketing needs and budget. It doesn’t have to be a fully-involved wrap with bumpers, roof, window vinyl, etc. A partial wrap will still make a powerful impact.

Need proof? Some of the biggest brands we work worth have opted for partial wraps. Check out our Fleet Graphics Gallery for examples of these partials.


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